Visitor engagement
Visitors are differently engaged with your site. Some pay a short visit, others browse around and perhaps download a study or manual and yet others immediately convert. Metrics like time spent on site or number of visits do not adequately identify how engaged a visitor is with your online offer.
Sitestat's engagement measurement allows you to unveil engaged visitors based on the interest they have in your online offer and the actions they take. With Live Segmentation you can select visitor groups based on their engagement level and zoom in on their behaviour.
Knowing which campaigns and channels deliver highly engaged visitors helps you to better target campaigns and allocate marketing spend more effectively. Understanding the behaviour and preferences of your engaged visitors allows you to feature / place content more effectively and increase conversion.
If you want to know more about measuring visitor engagement with Sitestat, call us on 020 7089 2800 or fill in the form and we will contact you today.
020 7089 2800
