Online video analytics

Stream Sense has been developed together with leading publishers of online streaming content. Powerful, real-time analytics report on visitor behaviour during video or audio streams whether on demand, progressive download or live and regardless of where the streams are hosted.

Detailed insight is provided about how visitors interact with online video advertisements. For instance, determine the ideal length of an advertising message and the most profitable place for a message within a program.

The video analytics application seamlessly integrates with Sitestat web analytics, allowing for additional in-depth reporting before and after the stream interaction. See how visitors arrived at the site, how they navigated before watching the video and use Live Segmentation to instantly compare conversion of visitors who did watch a video versus those who did not.

Stream Sense™ supports Windows Media Player, Silverlight, RealPlayer, Flash players, HTML5, several custom players like the JW player and, via an open standards API, any other player. Stream Sense™ modules for off-site solutions such as widgets and gadgets make it possible to measure streams that are embedded and hosted on third party sites. This allows both off-site and on-site content consumption data to be combined in one overview. The measurements are browser based and no installation of plug-ins or dedicated players is needed.

If you want to know more about the benefits of Stream Sense, call us on 020 7841 1536 or fill in the form and we will contact you today.