Head of Sales & Interim General Manager, Nedstat Ltd Ade is
responsible for leading and managing Nedstat ltd. His remit includes Sales,
Consulting, Client Training and Marketing. His focus is to ensure that Nedstat
has a Web Analytics Solution tailored to helping medium to large enterprises in
UK & Ireland improve their online business. Ade has extensive Business
Development and Management experience from previous positions at Lloyds TSB,
Cable & Wireless and Sopra.
Eric T. Peterson
CEO - Web Analytics Demystified Eric T. Peterson, CEO and
Principal Consultant at Web Analytics Demystified, has worked in web analytics
since the late 1990's in a variety of roles including practitioner, consultant,
and analyst for several market-leading companies. He is the author of three
best-selling books on the subject, Web Analytics Demystified, Website
Measurement Hacks, and The Big Book of Key Performance Indicators, as well as
one of the most popular web analytics bloggers at www.webanalyticsdemystified.com.
Robin Pembrooke
Group Director of Online and Interactive Operations - GCap
Media Robin is responsible for leading the creation of a portfolio of
strong online brands across analogue, DAB radio, online and via mobile or TV. Robin has extensive senior management experience in the media sector. His
previous position was as Director of European Product Operations at Yahoo! Europe where he was responsible for their programme planning and delivery of new
products.
